OTT is the best entertainment source available on the internet. The demand for digital content has seen its tremendous increase during the lockdown as the theatres were shut down. Keeping this in view, the content creators are coming up with hot and interesting stuff.
There are many OTT giants like Netflix, Hotstar, Amazon Prime Video, Zee5 etc but Allu Aravind is the first to launch an OTT platform Aha exclusively for Telugu content. Later some other people also wanted to travel on the same path. Anil Sunkara announced his own OTT platform AKOriginals which will be launched soon. An infrastructure company MEIL is also planning to enter the OTT world and a senior actor Ravi Raja is currently supervising this.
According to the latest reports, two star producers are making their way to the OTT business. Dil Raju who knows the audience’s pulse releases the right projects at the right time. His current project V has got whopping offers for its direct OTT release but he rejected the offer. Dil Raju got impressed after watching some originals and movies on OTT and decided to enter the digital world. He will soon join hands with Allu Aravind and start making the digital content. The further details will be out soon.
Another star producer, Suresh Babu is also planning to put his leg on OTT platforms. His recent product, Krishna and His Leela was released in the last month and received hit talk. The groundwork for his new OTT platform has already started and an official announcement is expected in the coming days. Rana Daggupati developed an animated series during his quarantine and this might be the maiden release from the new OTT by Suresh Productions.